Welcome to State Beauty Supply & SalonCentric*

Owned & Operated by The Goellner Group

Servicing St. Louis | Kansas City, MO | Rolla | Chillicothe | Quincy, IL | Ottumwa, IA

State Beauty is a wholesale professional salon & beauty supply distributor that is locally & family owned. We have been serving salon professionals throughout the greater St. Louis, Missouri area since 1967. 

*SalonCentric Franchise Locations | Independently Owned & Operated by State Beauty Supply of St. Louis & The Goellner Group

 

PROMOTIONS

NEWS & UPDATES

News & Updates

IMPORTANT UPDATE: State Beauty Supply + SalonCentric

6/10/2021

All State Beauty Supply stores will be transitioning to SalonCentric Franchise stores over the next few years.

Our name and look will change, however all stores will still be owned and operated by the Goellner family and our wonderful team that has run State Beauty Supply for the past 57 years!

We look forward to being able to provide you with the same professional service as always, but with an updated look and access to more resources, product development and innovative technology. 

To learn more about our transition from State Beauty Supply to SalonCentric, please click here.

EDUCATION

Browse Classes & Events

Aircut Certification

Z Hair Academy
14471 Metcalf Avenue
Overlad Park ,KS 66223
Sunday, May 4th '25
9:00 AM - 5:00 PM

The Last Curl Cutting Method You’ll Ever Need!

Say goodbye to curl by curl cutting! Get Mizani Aircut certified to confidently cut coils, curls and waves!

Grounded in science, the Mizani Aircut uses 5 glide techniques that create air in the hair, while giving your guest the option to wear their hair curly or straight.

2 Day Event: May 4 & May 5, 2025

What You Will Receive:

  • 1 pair of 6” Texpert Curved Aircut Shears ($220 Value)
  • 1 Pivot Point Janet Mannequin Head ($150 Value)
  • Mizani Swag
  • Certification of Completion
  • Mizani Aircut Workbook

All registration must go through LEVEL

 

Mizani.pdf

April 2026

Apr
13

Together We Learn: A Boutique Educational Event - KANSAS CITY, MO

Monday, April 13th 2026
10:00 AM - 3:30 PM
Grand Street Event Space
Kansas City,MO
Apr
27

The Hustle: Salon Success Formula - KANSAS CITY, MO

Monday, April 27th 2026
9:00 AM - 11:00 AM
State Beauty Supply
Lee's Summit,MO

May 2026

May
4

AirTouch Color Technique - KANSAS CITY, MO

Monday, May 4th 2026
10:00 AM - 12:30 PM
State Beauty Supply
Lee's Summit,MO
May
11

Upstyling Class: Master Professional Thermal Styling & Updo Techniques - ST. LOUIS, MO

Monday, May 11th 2026
9:00 AM - 12:00 PM
State Beauty Supply
Maryland Heights,MO
May
18

American Blondes - KANSAS CITY, MO

Monday, May 18th 2026
10:00 AM - 4:00 PM
State Beauty Supply
Lee's Summit,MO
May
18

Halo Lights & Caramel-Blonde - ST. LOUIS, MO

Monday, May 18th 2026
10:00 AM - 12:00 PM
State Beauty Supply
Maryland Heights,MO
View All