All State Beauty Supply stores in the St. Louis | St. Charles area (plus Washington & Rolla) will be transitioning to SalonCentric Franchise stores over the next few years.

Our name and look will change, however all stores will still be owned and operated by the Goellner family and our wonderful team that has run State Beauty Supply for the past 53 years!

We look forward to being able to provide you with the same professional service as always, but with an updated look and access to more resources, product development and innovative technology. 

To learn more about our transition from State Beauty Supply to SalonCentric, please click here.

Minerva Beauty manufactures and distributes wholesale salon and spa equipment to the beauty industry. With the largest beauty and spa equipment showroom in the U.S., Minerva Beauty is thrilled to offer a wide selection of styling chairs, styling stations, shampoo systems, dryers and dryer chairs, carts and trolleys, Easydry products, and more. Our equipment can be found in over 175,000 salons and spas worldwide. Minerva Beauty’s mission is to deliver furnishings with fine craftsmanship and value as well as provide superior customer service.

On-hand inventory ready to ship.

With over 100,000 square feet of warehouse space right next to our showroom, many of our products are in stock and ready to ship within 48-72 hours.

Support beyond the purchase.

With access to thousands of parts, our customer service team is the best in the business and available to assist with any repair and installation questions.

NEW! Easydry: Hygienic, Disposable, Eco-friendly Towels & Capes.
Save money, time, and the environment with Easydry biodegradable products.

Please send all inquiries to equipment@statebeautystlouis.com