Welcome to State Beauty Supply

Serving Greater St. Louis Since 1967

State Beauty is a wholesale professional salon & beauty supply distributor that is locally & family owned. We have been serving salon professionals throughout greater St. Louis, Missouri since 1967.



September 2021

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SBS News & Updates

IMPORTANT UPDATE: State Beauty Supply + SalonCentric in St. Louis Area


All State Beauty Supply stores in the St. Louis | St. Charles area (plus Washington & Rolla) will be transitioning to SalonCentric Franchise stores over the next few years.

Our name and look will change, however all stores will still be owned and operated by the Goellner family and our wonderful team that has run State Beauty Supply for the past 53 years!

We look forward to being able to provide you with the same professional service as always, but with an updated look and access to more resources, product development and innovative technology. To shop one of our SalonCentric stores in St. Louis, visit our Arnold or Manchester location.

To learn more about our transition from State Beauty Supply to SalonCentric, please click here.

Updated Return Policy


State Beauty Supply Return Policy — As of June 1st, 2021

New, unopened, re-sellable merchandise in current packaging may be returned within (90) days with an original receipt. This does not include appliances.

Open, used merchandise that does not meet your expectations may be returned within (7) days with an original receipt.



Open, used appliances may be returned after (7 days) if they do not meet your expectations. Appliances must be in re-sellable condition with all original packaging.

New, unopened, re-sellable appliances may be returned within (30 days) from your invoice with an original receipt.

Defective appliances established through manufacturer warranty may be exchanged within (90 days) with an original receipt. After 90 days, your appliance must be returned to the manufacturer.



Shears may be returned within (7) days, in re-sellable condition without any knicks or scratches in all original packaging.



Cosmetics | Skincare Lotions and Tanning Products Nail Products Seasonal Products (ie. holiday gift sets & Mother’s Day) Discontinued Products


Once the above guidelines are met, returns will be handled in the following manner through the storefront or the home office.

CASH - No cash refund over twenty-five dollars.

CHECK - If a check is requested, please allow 14 days for processing.

CREDIT/DEBIT - A credit will be issued to the card used at time of purchase or a credit will be put on your account.


Any item(s) (excluding appliances) over $100 cannot be returned to the store.

They must be returned to our main warehouse or given to your distributor salon consultant to process for credit.

A restocking fee of 15% may be imposed on all returns.



State Beauty Supply Partners with Minerva Beauty


Minerva Beauty manufactures and distributes wholesale salon and spa equipment to the beauty industry. With the largest beauty and spa equipment showroom in the U.S., Minerva Beauty is thrilled to offer a wide selection of styling chairs, styling stations, shampoo systems, dryers and dryer chairs, carts and trolleys, Easydry products, and more. Our equipment can be found in over 175,000 salons and spas worldwide. Minerva Beauty’s mission is to deliver furnishings with fine craftsmanship and value as well as provide superior customer service.

On-hand inventory ready to ship.

With over 100,000 square feet of warehouse space right next to our showroom, many of our products are in stock and ready to ship within 48-72 hours.

Support beyond the purchase.

With access to thousands of parts, our customer service team is the best in the business and available to assist with any repair and installation questions.

NEW! Easydry: Hygienic, Disposable, Eco-friendly Towels & Capes.
Save money, time, and the environment with Easydry biodegradable products.

Please send all inquiries to equipment@statebeautystlouis.com


October 2021


Specialty Colors & Advanced Formulation

Monday, October 4th 2021
3:00 PM - 5:00 PM
State Beauty Supply
Maryland Heights,MO

Ready, Set, Suite (For Self-Employed Stylist & Suite Owners)

Monday, October 11th 2021
State Beauty Supply
Maryland Heights,MO
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